Quiz Unit 11 on Thursday
Today:
I am continuing to direct the students towards the final presentation of their magazines which is due Friday. Here is one way to think about what they should know.
Magazine Presentation Basic Idea
You should know your magazine well enough to explain what it contains.
Articles and features?
Product reviews?
Stories?
Picture spreads?
Why does your audience buy the magazine week after week?
Your good magazine creates an audience…
Make a collage from some of the people in the ads.
(In ads aimed at us, we see who we are or who we want to be.)
What is the age range of the readers?
What gender are they (male/female ratio)?
What race are the readers of the magazine? Does it matter?
What are the interests or hobbies of the readers?
What are the hopes and dreams of the readers?
(The ads offer the readers what they want!)
The magazine then opens their audience up to advertisers.
The more readers the magazine has, the more they can charge for ads!
Examine your magazine and explain how advertisers sell to your audience.
What techniques seemed to be used the most?
Maybe you need to see some other magazines that have the same products but sell to a different audience. For example, Hot Rod Magazine would have different ads for McDonald’s than Seventeen Magazine.
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| Friday's magazine presentation should look like this. |
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| Flow of magazine presentation. |
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| This is a collage that shows the audience of Ebony Magazine. |
