Homework:
Pictionaries 1-10 Unit 12
Here is the web page for the current assignment.
Here is the gallery of our objects if the students want to use the picture in their ad.
Today:
We listened to words 1-10 unit 12.
Then we watched another beginning of the show Pitchmen with Billy Mays. The focus of today's discussion was "need." Sure, you can make people want the product, but that doesn't always translate over to making a purchase. However, if you can get people to think they need the object, they will be more likely to spend their money.
Tomorrow, we will examine the two minute ad for the Sham Wow! We will see how he makes us think that we cannot do without the towel. We will examine the ad techniques he uses in his ad. Many of them are real, but how many are artificial? It should be interesting!
I am giving students time to work in class, but the more successful students will be planning ahead. They will not be able to make the whole thing in class. I do not have supplies to do that. I will try to help them, though.
The students should be thinking about the exact audience who will buy their object. I want them to choose which magazine they would place their ad in. Here are some of the magazines I have hanging around the room and in the hall. The students also listened to many students present their magazines. They should have some idea even if they just express what the ideal magazine for their product is.